Evaluating your company culture and how to strengthen your brand’s attractiveness in the job market is crucial in uncertain times. It is more important than ever for companies to be clear and specific in their employer offering in order to survive.
The COVID-19 pandemic has changed everything for both brands and employers. Companies that succeed in building strong employer brands are quick to realize the importance of internal alignment, clear values, and leadership that sets the direction for a strong company culture adapted to the “new normal”. Many organizations are now reviewing how to work towards a strong internal brand that creates awareness of who they are, what they stand for, and the benefits of working with them.
Our Employer Brand Audit service helps your company take a step towards a strong employer offering and brand. You receive a clear, in-depth analysis through interviews, workshops, and data-driven insights that effectively map out strengths and points of improvement for employers – always aligned with the company’s overall business, goals, and brand. The result is an effective action plan and priority list of what your organization wants, can, and should act on, as well as what needs to be communicated. It also includes a checklist of development and areas for improvement.
Interested? Contact us and we’ll tell you more about how to take your employer brand to the next level!