Erik holds 25 years of international consulting experience and is renowned for his strong combination of business and branding consultancy skills. During his career he has worked for numerous clients within a broad spectrum of sectors ranging from consumer goods to professional services, retail, infrastructure and technology.
In 1990, Erik was selected one of the national top-candidates to European Space Agency Astronaut Team for Space Station Columbus. He later worked for both ESA and as Head of Space Utilization at the Swedish Space Corporation. Besides being a sought-after brand strategist, Erik is also lecturer and faculty member in brand management at, e.g., H&M Mini-MBA program and the Swedish Academy of Board Directors